Merchandising

Merchandising is for us, “the final touch” – the final execution necessary to bring us to the buyer in “the best shape”, so that his buying experience is pleasant, easy, materialized in a satisfactory decision for him.

Merchandising Department

is organized and focused on the 5 R principle:

R

the Right merchandise

R

at the Right place

R

at the Right time

R

in the Right quantities

R

at the Right price

Our team

For achieving those 5 Rs, we have a special R available, that we are proud of: Right Team

Merchandising Manager

6 zonal AFS – Area Field Supervisor

50 outsourced merchandisers

Zonal representation

National coverage

Strengths we rely on

Experience

A team with high experience in Modern Trade

Expertise

A team with high experience in the egg category

Competence

Young and competent team

Determination

Motivated team

Mobility

Dynamic team